Zngly Publishes First Whitepaper

News

March 11, 20222 Minutes

Zngly – the no-code media platform for the creation, management and measurement of content marketing and client engagement – has published its first whitepaper 'The game-changing, no-code way to Select, Search & Share your B2B content'.

The Whitepaper, “The game-changing, no-code way to Select, Search & Share your B2B content” explores the pain points experienced across the sales and marketing space and demonstrates how Zngly solves them.


DOWNLOAD IT HERE >>


Before we can sell a product or a service, we have to tell our customers about them. Good content sells more than indifferent content, but as every marketing or sales team knows, your content is only as good as your ability to get it to the right people at the right time. 

Remote work and the shift towards a hybrid sales cycle has greatly increased the number of ways that we can do this – and, it seems, the number of ways we can get this wrong.

The response of B2B marketers has been to ramp up complexity by commissioning more blogs, podcasts, webinars and thought leadership, and then seeking out bigger and better solutions to personalise it. 

The assumption is that sales has nothing to worry about as long as that content keeps on coming as part of a customer experience built on the latest “platform”. No one is saying that this doesn’t work. But it is a game of diminishing returns.

Zngly is a tool that cuts through the complexity. It is a completely new way of leveraging content – yet simple and intuitive.

Who should read this guide?
Marketers who want a smarter and more cost-effective way to manage content; sales professionals who want to personalise that content for impact and immediacy; and business managers who want the most granular analytics to measure performance.


Zngly to Speak on 'Irish Innovation' Panel

News

March 8, 20223 Minutes

Enterprise Ireland, the Irish Government’s trade and innovation agency and Digital Irish, the non-profit organisation that shines a spotlight on Irish-led innovation globally, are organising an St. Patrick’s Day event in London to celebrate Irish innovation.

The event will be hosted by BT at their HQ at One Braham Street, E1 8EE. Details are below and please extend this invitation to friends or family in London!


REGISTER HERE >>


The event will begin with a panel discussion on the future of e-commerce and the opportunities and challenges Irish businesses are facing. The panel will be moderated by Alan Gleeson, B2B Software (SaaS) Marketing Consultant and will include four guest speakers:

Maria Murphy, a highly skilled digital strategist, with over 20 years’ experience developing brands and building e-commerce, FMCG, manufacturing & editorial organizations, across multiple brands in Europe. Prior to her current role as Managing director of MurphyBond, Maria led UX, UI, Design and Digital Strategy for FeelUnique.com, Whirlpool (Indesit/Hotpoint) and Play.com.

Denise McQuaid has worked across sectors in Europe, Asia, and the US, helping early-stage and well-established technology organisations to scale and grow. Denise is former CEO of GoBeyond Investing, a European ecosystem of early-stage investing experts. Denise has an in-depth knowledge of European early-stage investment and start-up ecosystems. Denise an adviser to AwakenHub, the first all island of Ireland community for women owned businesses with a mission to level up opportunity, access, and connectivity for women owned businesses by removing barriers to investment, scale and success. Denise is also a mentor at Imperial Venture Mentoring Service and a Global Expert Member at Consilience Ventures.

Billy Kennedy heads the Insight and Research Practice with Each&Other, an Irish strategic UX research and design firm. He primarily works in delivering key insights for a variety of clients across multiple sectors, helping to drive these insights into actionable solutions in design. Prior to this Billy worked in the UK for over 8 years and oversaw research and insight work for diverse clients such as international social media companies, telecoms, and financial services businesses.

Jess Black is the head of marketing at Zngly, the next-generation media platform. Zngly is the no code B2B media platform that enables sales teams to create playlists of content and share that with customers or prospects as a link. Before joining Zngly, Jess worked as head of creative at Ditto TV, the B2B creative and communication agency dedicated to the Finance, Tech and Media sectors.


Zngly Broadcasts Online Showcase: The Future of B2B Marketing

News

February 28, 20221 Minutes

You will never look at the web and your content the same way again. Welcome to the Future of B2B Marketing.

Zngly Broadcasts an online showcase, introducing the company to the market. The 30 minute episode explores market positioning, client uses cases, a platform demo and the steps to client success. The content has been edited into bitesize segments for easier viewing and demonstrates the importance of Zngly to solve the inherent problems in B2B sales and marketing.


WATCH ON-DEMAND HERE >>


The show features a range of internal voices and external guests, including:

Clodagh Dolan, Market Executive – Enterprise Ireland
Mike Richardson, Marketing Manager – Legerity

Mike Wilson, CEO & Founder – Zngly
Jess Black, Head of Marketing – Zngly
Hayley McCarthy, Head of Business Development – Zngly
Vlad Medves, Senior Developer – Zngly
Martin Barnes, Senior Developer – Zngly
Jonathan Singer – Head of Client Success – Zngly