“ZNGLY For Events”
The Event industry has never been under more pressure for Owners, Sponsors and Exhibitors. Transforming the delegate lead game needs to go beyond just scanning badges. It’s about creating meaningful connections between delegates and businesses, and touchpoints with your audience before, during, and after the event.
However, the legacy Event tech stack makes this difficult to achieve.
Welcome to ZNGLY For Events – for both Event Owners and Event Exhibitors, ZNGLY redefines the Event space by providing tools to shorten the sales cycle, deliver in-depth analytics on delegate engagement, and integrate real-time CRM, all cloud-delivered.
Let’s dive into how ZNGLY can transform your Event presence.
What Is It - The Problem
Events are a key lead generation opportunity. But in recent years with the pandemic, rising inflation, declining budgets and a challenging market the sector is under huge pressure. These factors have significantly impacted the sector, we need to adapt and bring new technology to events.
How Does it Work
Qualified Leads: Increase the capture of quality tracked leads, direct QR to your CRM (Salesforce, HubSpot, Zoho and more)
Delegate Engagement: Get more from your marketing content, put your message direct to a visitors’ mobile
Stretch The Experience: Dedicated Hub that empowers content and engages delegates before, during, and after the event
What Are The Pain Points
As an event owner, you struggle to push through to the decision makers and make a sale. It’s a competitive market where exhibitor tools are limited and analytics are poor. 40% of exhibitors churn, 50% of Organisers report delegate sales down.
For exhibitors, the challenge lies in bringing value from resource heavy content curation and management. 70% of marketers fail to maximise the value of their event content, and gathering qualified leads and integrating into your CRM system automatically is challenging.
Why is it Important
Stop wasting the value of your event data and presence
Stop under-utilising your event and marketing content
Create events that stretch the experience with our ‘365 Touchpoint Opportunity’ digital approach
Our secure, AI powered, platform delivers exceptional results for Event Owners, Sponsors, Exhibitors and Delegates. Maximising ROI and opportunity.
What Are The Benefits
For Event Owners:
- With ZNGLY, shorten your sales cycle with exhibitors and get value faster than ever
- Equip exhibitors with tools for content curation and management, with automatic CRM integrated lead capture and deep real-time analytics dashboards
- Seamlessly integrate with your existing CRM system to ensure every lead is properly qualified and nurtured. Before, during, and after the event.
For Event Sponsors/Exhibitors:
- A single, AI-enabled platform to support all your event needs
- Get more value from your marketing content, and use that value to generate more qualified leads. Keep your CRM updated in real-time with these new leads, updated in real-time with analytics dashboards
- Bridge the gap between physical and digital experiences. Delegates can engage with your team, connect on LinkedIn, and access content via a simple QR code
- Track and analyse delegate engagement with comprehensive analytics dashboards. These insights are available year-round, our “365-approach”, so you can derive value from your data before, during, and after the event
ZNGLY empowers exhibitors by making it easier to manage and maximise their event participation, leading to better engagement, more leads, and actionable data.
To Wrap Up
ZNGLY For Events provides the tools and insights needed to create meaningful connections, streamline sales processes, and deliver ongoing value. Whether you’re an event owner looking to shorten your sales cycle or an exhibitor aiming to maximise your ROI, ZNGLY offers the cloud-delivered solution you need to succeed in the modern event landscape.
So, ready to take your event game to the next level? Discover the future with ZNGLY.
To Find Out More - Useful Links
To find out more about our ZNGLY platform, visit us over here
