“ZNGLY For Events”
At tradeshows, it’s challenging to identify and capture potential leads who are genuinely interested in your products or services. Traditional methods like collecting business cards, or scanning QR codes, often leads to a high volume of unqualified leads, making it difficult to follow up effectively.
What Is It - The Problem
70% of marketers admit they fail to maximize the value of their event content
Maximising your event presence for optimal growth is difficult.
- Tradeshows and events are expensive in time, money and resources
- Getting and tracking quality leads is difficult
- Lots of scanned QR codes and no integration with your CRM
- With a poor delegate experience at the booth
- Follow-up is hard and slow
With ZNGLY, we have a solution that is easy to use, and deployed “in-a-click”. So your content can work harder for you.
How Does it Work
With our streamlined process, you can quickly create white-labelled, personalised “hubs”. These are microsites for event booths you create in minutes. Start capturing leads and engaging attendees immediately.
ZNGLY is versatile and accommodates various types of media content, from YouTube videos to PDFs. These tools let you showcase your content effectively with compelling multimedia resource centers.
All this comes with comprehensive analytics tools that give you deep insights into attendee behaviour and engagement with your content. These analytics are seamlessly integrated into your CRM systems, such as Salesforce, HubSpot, Zoho, and more.
Why is it Important
Despite the significant resources invested in creating marketing content, a staggering 70% of it goes unused or underutilised. By leveraging ZNGLY, companies can ensure that their event-related content reaches its intended audience and drives meaningful engagement, maximising the value of content and marketing efforts.
In today’s competitive business landscape, events play a crucial role in driving growth and fostering meaningful connections with customers and prospects. To achieve a high ROI from events, companies need to leverage compelling content effectively and draw qualified leads. ZNGLY empowers businesses to create engaging microsites that showcase their content and facilitate meaningful interactions with event attendees
What Are The Pain Points
Engage your audience with your content before, during and after the event.
Our secure, AI powered, white labelled microsites, built in minutes, deliver unique event journeys – fully integrated with your CRM.
- Stop – Wasting the value of your event data
- Under utilizing your event and marketing content
- Having events ‘stand alone’ from your on-line marketing presence
What Are The Benefits
Increase your ROI with a ‘Digital’ Hub… at a fraction of deployment effort, time and money
- Qualified Leads: Increase the capture of quality tracked leads, direct QR to your CRM (Salesforce, HubSpot, Zoho and more)
- Delegate Engagement: Get more from your marketing content, put your message direct to a visitors’ mobile
- Stretch The Experience: Dedicated Hub in the countdown, during and post the event. Demos, factsheets, book meetings and more
To Wrap Up
ZNGLY makes content easier to search and manage, giving deeper insights and personalisation into marketing campaigns and content. Because you don’t need to shout when people want to listen.
To Find Out More - Useful Links
To find out more about our ZNGLY platform, visit us over here
